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Thursday, January 03, 2008

Maruti Swift Sedan to be priced between Rs.5-6 lakhs

Hormazd Sorabjee,Autocarindia in an article writes that the swift sedan would be aggressively priced by Maruti with the base petrol version coming within the 5 lakh price tag and the fully loaded diesel version of the sedan expected to be priced at around 6 lakhs.The vehicle would be called the Dezire.

Just like the hatchback we could expect the Lxi,Vxi,and Zxi variants as well as Ldi,Vdi[dont know if they come up with the Zdi version].The badging according to him is expected to stay the same as the Hatchback.The equipment is the same as that on the hatch with the Zxi variant offering Abs and Two airbags.There should be no change in interior space and the boot/trunk is the only added benefit as compared to the hatchback.

Maruti are targeting a sales figure of 3000 units a month.Maruti are mostly likely to retain the same G series 1.3L petrol engine for the swift sedan as well as the 1.3L ddis diesel engine both of which presently do duty on the hatch,At 6 Lakhs expect the diesel engine to sell really well and even outshadow its petrol sibling.What is unclear is whether both engines would be available initially or the diesel engine would be available only at a later date.

While this is real good news for consumers Maruti must also realise there is very much a risk that Sx4 sales would be cannibalised and Maruti needs to create a distinct identity for the SX4.The swift sedan is all set to rob the VFM tag from the SX4.

Edit:
Inputs from economic times suggest,more changes in the front like for instance in the grill,foglamps and while along with the boot/trunk at the rear there would be a new set of taillights and also the car may come with an integrated audio system with controls for the audio system present on the steering wheel as well.

Update:
Most probable launch date of the Maruti Dezire [swift sedan] is March 2008.

Maruti to launch Swift sedan on March 26th 2008

Now Launched
The swift Dzire launched-Heres what the price list..

2 comments:

Anonymous said...

Launch Date: 25 March .. to be precise

Anonymous said...

The launch happened today. Both the car and the prices announced are very attractive.