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Tuesday, October 23, 2007

Now Toyota India Lobbies for Hybrids

This may be one of the rare instances where the two japenes rival,Honda and Toyota may actually be co-operating with each other.After Honda's turn at lobbying hard with the policy makers of the Indian automobile market it is now Toyota India's turn at the same.Both Honda and Toyota want the Indian Government to consider relaxing norms for import of completely built units (CBUs) of environment-friendly cars.

Although nothing may happen in the near future both companies are optimistic that one day their Hybrid vehicles would be sold on Indian shores.

Toyota now wants the Prius to be associated as it flagship car for the Toyota brand ahead of the corolla.

As far as Hybrids are concerned we have seen Honda laying the groundwork in India with ads showing Honda's environment friendly status as a manufacturer maybe we would soon see similar ads from Toyota as well.

[Source:Sify]

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