Nissan ties up with Ashok Leyland to introduce LCV's in India

Ashok Leyland and Japanese auto giant Nissan have announced a tie-up to make pickup trucks and other light commercial vehicles in India and are looking at partnerships in sales and distribution.

“Our LCV business and overall expansion into India represents two of the biggest growth opportunities for Nissan in the medium and long term,” Nissan President and Chief Executive Carlos Ghosn said in a statement. “This latest investment will broaden our coverage of this market in addition to providing new LCV products for emerging markets.”

The companies will form three joint ventures for vehicles, powertrain manufacturing and technology development. They will produce about 100,000 vehicles annually in the medium term, including for export. The domestic light commercial vehicle market saw a compounded annual growth rate of about 12.5% over the past five years. Current production in the LCV segment across the board is estimated at 160,000 units

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So far only Tata has been the dominant player in the LCV market in India,will Nissan help Ashok Leyland break this trend time will tell.