The versa has been a blackmark for maruti,it is one of those cars maruti just could not sell even after its heavy ad-spending spree including getting Amitabh Bachan and Abhishek Bachan to endorse the car.The biggest problem was the versa had only a petrol otpion and in India anything that is an suv/muv does not sell with a petrol engine unless ofcourse it comes with a Honda badge.
Now a website[livemint]] says they plan to launch the versa this time with a cng as well as an lpg option,this will be the third time maruti would be launching this car,would this persistance with a model pay off only time will tell.
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A person close to the development who did not want to be identified said an engineering team at Maruti is in advanced stages of getting the vehicle running on options such as compressed natural gas (CNG) and liquefied petroleum gas (LPG) to bring down the cost of ownership and compete better with rival carriers that run on diesel.
Maruti has used cheaper fuel options to boost sales for models such as the Omni van, whose sales perked up when it came out with LPG and CNG versions.
Source:
Buying a car read this
Wednesday, August 29, 2007
Maruti plans to introduce CNG & LPG variants for the Versa
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