After a lot of yes and no Toyota once again seems to be preparing to launch the prius in India.Ofcourse just like the Honda civic hybrid it would not be a mass market car and would only be intended for the premium segment customers.Both honda and Toyota would not benefit from the lower duties for hybrids as their hybrids would be imported,the Government of India has made it clear if you want incentives to sell a hybrid make it India.
An all new prius is scheduled in 2009 and hopefully we get the same in India too.
Regarding their mass market cars Toyota seems to be too happy with the success of their innova mpv that their tone seems to be a touch too overconfident.Toyota say they have not missed the bus in India and are confident of growth in India.Considering the PR exercise they are currently undergoing with each media report screaming about toyta in India things somehow look different.Anyway lets hope we get some cars from Toyota here in India after all.
Buying a car read this
Thursday, August 07, 2008
Toyota planning to launch Prius in India
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