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Thursday, May 29, 2008

Honda to launch Civic hybrid on June 18th



Everything seems to be going according to plan so far[remember Mr Kuldip Nayar, Chairman of Pinnacle Honda] after the accord launch the civic hybrid launch too has been confirmed.Now only the Next generation honda city launch remains.

Honda will launch its civic hybrid in India on June 18th and it would be available for test-drives at all its 80 dealerships from day one.After all Honda want to showcase this car as honda's commitment to the environment and depending on its success plan the future course for environment friendly vehicles in India.

Although the timing is perfect what is disappointing is the goliathian price tag of approx Rs.20 lakhs plus[and that too not the on road price].

Honda is having a dual strategy in India where it plans to take on the economy segment like the nano and the maruti 800 with its bikes while its cars target the upper segments.

Also read:
Honda civic hybrid- Taking nature for a ride

[source:the hindu]

Update:Now launched with a 1.3L petrol electric engine and a price tag of Rs.21.5 lakhs[ex-showroom]

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