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Saturday, April 05, 2008

Mahindra-Our desi version of Land Rover

Mahindra plans to make it big with its UV's[includes Muv and Suv] and pick-ups.Mahindra plan its own version the difference being we are talking about the cheapest possible UV and not a car.Being a UV prices would be a bit more and are expected to be between Rs.4-5 lakhs.Now although this is a cheap vehicle I hope mahindra designers do keep the Urban markets in mind and the fact that we live in the twenty first century.If mahindra keep this in mind then it will have be a runaway success and it will have to face no competition from any competitors at all.

Not much is known about this vehicle except that it is a five seater and that a prototype is ready so expect a few spy pictures soon.The full production version is expected in our markets by next year[2009].

And now for the next vehicle in the line-up which would surely send Toyota india back to the drawing board as far as their UV line-up is concerned.The innova's magic run could soon end with the introduction of the ingenio and somebody has told me expect some class first features in the ingenio.The ingenio would be powered by the 2.6crde engine[mhawk or not I am not sure].But the killer blow would be on the price front it is expected to be a lot more cheaper than the innova[Business Standard reports Rs.6.5 lakhs].The ingenio is expected by the year end[2008 end] yes that's right the wait is not that long any more.

Mahindra also have a new suv in the pipeline remember[expected in 2010] and it is expected to take on the likes of the Honda crv,Toyota Fortuner.

As far as the Land rover tag don't know if that is a good thing these days Mahindra would like to see themselves more as a successful brand associated with suv's.

Also read:
India: Mahindra looks at raising the bar with its next SUV

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