Mercedes Benz- Back to where it belongs

The Mercedes star is gleaming again says the Financial times headlines.After having a rough time in the recent few years Mercedes seem to have overcome their problems and are doing what they do best,selling aspirational luxury products which do not break down so easily.It also helps that recent products from the Mercedes stable[like for instance the C-class] even outscores in the looks department too.

Also what has helped back Mercedes profitability is that Chrysler is no longer a part of the family.Now without Chrysler operating margins are more than 10% and almost at Toyota levels.Mercedes have set targets to better this too.Toyota is now the leader in the automotive industry,one whom others look to in order to run their business.

In India rivals like BMW are fast catching up but in the new C-class Mercedes really have a winner and I won't be surprised if in the 3 series vs C class battle Mercedes emerges as the winner.In cars above this segment Mercedes is comfortably placed in the Indian market.