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Tuesday, August 21, 2007

Mercedes India to launch all new Mercedes Benz C-class in 2008


Mercedes have reacted to the slowing sales of the C-class after the arrival of BMW in India with its full range of products.3 series sales have far exceeded BMW expectations.

Dr Wilfried Aulbur, company’s CEO and Managing Director said, “We are committed to bring in the latest products in the least possible time. In line with this strategy, we are looking forward to an early introduction of the recently launched new C-class and expect to offer the product in India by the first quarter of 2008.”


The car, which has got a complete makeover and also some additional features, will also see a mark-up in the price from the Rs 24-26.4 lakh (ex-showroom Mumbai) price range of the current models in the ‘C’ series. It will be the third – after the C 200 Kompressor and the C-220 CDI – to be manufactured at the company’s plant at Chikhali near Pune.

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